Over the last week, we (Vinqui) debuted our Badminton Jewelry at the World Badminton Championships in London. The reception received was tremendous and it was nice to hear people’s positive reaction and comments such as, “badminton has been needing jewelry for a longtime”. Such was the success of the jewelry, we sold out of 5 styles before the week ended.

Appreciation wasn’t limited to the spectators. Whilst we didn’t get to see as much badminton as we hoped, we did get to meet many of the players in person as they visited our stand and bought jewelry for themselves and friends. In fact, we can include a number of players who went on to be medalists amongst our customers.